Evaluation Question 4

Evaluation Question 3

Audience feedback has played a very large role in the creating of our product. We have used input from friends and family in order to create a piece which the audience understands and enjoys. The feedback we have collected has been for the poster and magazine as well as the trailer itself, and we have collected from a range of people who fit the kinds of audiences we were trying to appeal to.

Each of our products has about 3 different cuts which we have used audience feedback to improve. For our first cuts of the magazine and posters, we created a forum within the class where people could discuss what they liked and disliked about each of the products. This was extremely helpful as we were gaining feedback from people who could discuss what they liked about the products from a media point of view. This meant people would discuss how conventional the products were as well as how effective they would be in gaining the interest of our target audience. We used a similar method to gain feedback about our video but instead of just showing it to the whole class and gaining group feedback, we also showed it to other certain people including our teachers in order to gain a wider range of views and opinions on what worked and what didn’t in our first cut. This feedback on the first drafts of our products was extremely useful as it allowed us to work on the conventions of the different pieces before showing it to people who could give their views on how each of the products worked for a member of the general public who could possibly be a member of the target audience if we were to create the products for real.

During the class discussion about our poster and magazine cover, we wrote down what the class had to say about each of the two products. We then took this information and changed the two products accordingly to what people had said. In order to make it easier to see what each point had to do with within the poster and magazine, we put them under different heading. The good mix of positive and negative feedback that the class gave us meant we were motivated to improve the products whilst being somewhat happy with the work we’d already done.

After making updates to our pieces, we could look into getting feedback on our 2nd cuts. To do this, we focussed mainly on our target audience who would be more likely to judge the products based on how they appeal and work in the eyes of the target audience rather than how conventional they are to other soap products. The people we asked were school friends who watch at least one soap on a regular basis.

We filmed the feedback we got on our second trailer cut to make it easier to refer back to what each person had to say. The sorts of things they discussed were about how the actual trailer came across to them. For example, one of the things they said was how the music in the party scene didn’t really work for the kind of scene it was, and also that it took away from the drama which was taking place in the scene. To fix this, we changed the music so it faded out slightly during the party scene and then faded back in afterwards. Another feedback comment was that there weren’t enough titles to make it clear when the programme was being shown. In order to fix this, we simply added in extra titles so the audience could clearly see the required information.

We used another group of people to give us feedback on our magazine and poster drafts. This meant we had a wider range of people giving their opinions about our range of products. I personally, asked members of my family who watch soaps to give some feedback on our second drafts. One of the pieces of feedback I got was that the cuts around each of the character when we cut round them in Photoshop were quite rough, giving the poster quite a bad finish, To combat this, we went back and recut the pictures so they we smoother. We also blurred the edges slightly to make them less sharp, making it appear as though the actual cuts are smoother.

Evaluation Question 2

Evaluation Question 1

Soap Eval.

Poster Second Draft

After getting feedback on my first draft, I have created a second draft. This one is less cluttered, has smoother cuts and has better title placement to make it easier to read.

Media Rough

Poster Feedback

I have asked some family members to take a look at my Soap Poster and give me some ideas on how I can improve it. Here are the ideas that they gave.

- The poster is too cluttered- the images are too large, meaning that it looks very cramped. This has restricted the titles meaning they are harder to see, making them harder to read.

- The cuts around the characters are quite rough. They need something to make them look more professional.

- The titles look quite badly thrown in and are quite hard to read. This is a side effect of the over cramping thanks to the large images.

- The cast should be wearing their actual clothes to make them relate to the story better.

- The eyes would be more effective if they were looking down on the cast instead of away from them.

Soap Poster First Draft

Here is the draft of my soap poster design. I will get feedback on this poster in order to improve it.

Media Rough

Soap Magazine Second Edit

After getting feedback on my first draft of my soap magazine, I have made some improvements. I have added more colour and rearranged the images a bit to help draw the readers attention and make it comply with the conventions of soap magazine a bit more.

Soap Mag Draft2

Magazine First Draft Feedback

In order to get some feedback on my magazine cover, I have shown the rest of the class the draft and asked them to tell me what needs improving on it. In order to make it easier to review different factors of the magazine cover, I have put the feedback into different sections.

Design

The cover as a whole needs more colour. At the moment there is a lot of white and not enough bright, eye-catching colours to draw the reader in.

The barcode is too big at the moment. The space it takes up could be used for larger pictures or even extra pictures to make the front cover seem more busy.

The banners are good and well positioned.

Colours

Not enough colour on the magazine cover.

The title needs to be brighter and more clear. At the moment the pale colour for the banner is too subtle.

Border the photos to bring the colour out better in them. Maybe also border the text.

Pub photo is too dark.

Layout

Needs more taglines on the images.

The barcode could maybe be repositioned to fit more images into the page.

Font

Taglines need to be bigger, brighter and less bold in some cases to make them clearer to the readers.

Outline the text to bring it out better and make it more "hard hitting".

Make the text bigger in some cases to help it stand out on the cover.

Typical Conventions

Needs a date to fit in with the typical conventions of a soap magazine.

Needs to say how often it's sold (weekly, monthly etc.).

The page needs to be busier in order to fit in with another convention of soap magazines.

Soap Magazine first draft

Here is the first draft to my soap magazine. It is quite simple at the moment and still needs a couple more pictures which we will take of our cast. I will get feedback on this magazine cover to get ideas on how to improve it.

Soap Mag Draft

Feedback

In order to get some feedback, we have shown our rough cut to the class and asked them to tell us what they like and dislike. Here's what they said:

• The titles worked well in the trailer and nicely fitted the conventions of soap trailers. They also like how we've used a moving image with the title on it and think it's quite quirky.



• The trailer could maybe do with something before the first scene. They feel it cuts into the action too quickly, not giving it time to build up.



• They didn't understand why Jasmine put on an accent in her scene (the pub scene). They thought it appeared as though she was overacting in the scene.



• Liked how there were three different story lines shown in the trailer, each clearly shown making it easy to follow.



• The trailer needs some music which fits with the different scenes. As the different stories are so different to each other at some points, one single track probably wouldn't be fitting throughout the trailer.